AT&T MERCEDES BENZ STADIUM

AT&T is a founding partner of Mercedes Benz Stadium, home of the world’s largest video screen. This partnership gives AT&T many advertising opportunities within the stadium, including 360 takeovers of all in-bowl screens during gameplay. Tasked with the challenge of creating 10 second eye-catching, fan engaging visuals for this massive 360º video board, mega column and 6 additional supporting screens of the in-bowl arena for both MLS & NFL games, here are a few of our creative solutions from when the stadium first opened in 2016 to now.

Client: AT&T | Role: Art Direction/Design